Biting the Realtor.com bullet

Akin to 'pimping my profile' on myspace, I've bit the bullet and paid to have my listings pimped (well, they politely call it 'enhanced') on Realtor.com. What does this mean? All my listings will have mega photos and all inquiries will come directly to me so I can sell sell sell the heck out of your home! If you are listing your home, I would seriously consider whether or not your Realtor has signed up for this extra service (it costs $$$, so many have not). I would not have said that a week ago, but now I can!